Associate Director, Corporate & Business Communications

職位描述

連接業內人士以了解更多資訊（團隊情況、面試重點、申請建議）。

要求

• Support the CEO and senior leadership team in developing speaking points, briefing materials, and handling media inquiries to facilitate high-impact media engagements and public appearances.
• Drive the Bank’s external profile and narrative by creating engaging content, coordinating media interviews, and producing press releases and materials that resonate with diverse audiences.
• Collaborate with internal stakeholders across business units to ensure cohesive messaging that aligns with the Bank’s strategic objectives and enhances its market positioning.
• Liaise with investors, community representatives, and regulatory bodies to effectively communicate the Bank’s initiatives, performance, and corporate responsibility activities.
• Manage the Bank’s social media presence by crafting relevant and timely content, monitoring public sentiment, and responding appropriately to maintain a positive online reputation.
• Provide critical support during crisis situations by leading issues management efforts, anticipating reputational risks, and implementing proactive media monitoring strategies for swift response.
• Work closely with the Group Communications team to ensure local communications efforts are fully integrated with global campaigns and corporate messaging.
• Contribute to the development and execution of strategic communication plans that support business growth and enhance public understanding of banking products and services.
• Continuously assess the communication landscape and emerging media trends to innovate and improve strategies while ensuring compliance with industry regulations and standards.
• University degree in Communications, Public Relations, Journalism, or a closely related field, demonstrating a solid academic foundation in communication principles.
• At least eight years of professional experience in media relations or public relations, with a significant portion dedicated to social media management in a corporate or financial services environment.
• Fluency in both English and Chinese, with excellent verbal and written communication skills tailored for diverse audiences.
• Comprehensive knowledge of various media platforms and proficiency in media monitoring and engagement tools.
• Proven ability to build and maintain productive relationships with key stakeholders including media professionals, regulators, and internal business leaders.
• Strong aptitude in crafting clear, persuasive messages and representing the organisation's position effectively in high-pressure situations.
• Exceptional organisational and multitasking skills, capable of managing multiple projects and priorities simultaneously while maintaining attention to detail.
• Expert in media management with a track record of successfully navigating complex media landscapes and crisis scenarios.
• Skilled in issues and crisis management, adept at mitigating reputational risks through timely, strategic communication.
• Advanced social media management skills, including content creation, campaign execution, and analytics interpretation.
• Competent in strategic and tactical planning to develop communication programs aligned with corporate objectives.